In an effort to stay current, I've decided to delay my planned mp3 post to focus on a video that came to my attention via the always wonderful Stereogum.
Today, they premiered a video for the new single "Beat Control" by Omaha's Tilly and the Wall. Now I must say, this is a real backwards leap in pop music, with rhymes written like they taken from a high school girl's diary who just discovered 80's night at her local teen center. I will shamefully admit that at one time I enjoyed the group's first record, but I mean seriously at this point, it's time to come clean: all of this cutesy rubbish is a gimmick right?
Take the video itself: their smiles look painted on, goofy for the sake of a teenage fanbase, dressed like complete retards peddling recycled keyboard drum beats and a lazy organ line. They even resort to pounding "the beat" into our heads forcefully instead of taking the time to actually write a respectable hook.
For what looks like 2 records now, the band took what people liked about them and saturated it into an unrecognizable mess, accepting the fact that they will never write anything timeless or worthwhile in their recording careers. I mean honestly guys, your fans are going to grow up and leave you for better records... are you prepared for the future? Judging from "Beat Control", I think it's safe to say not even in the slightest.
However, there is a small beam of hope: this is only a 7 inch single track, with no plans to put it on the band's upcoming full length, though something tells me that it will still be more of the same throw up they've been calling songs all this time. Pick this up? Fuck no.
Judge for yourself: @ sterogum
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